Principle 8 of the Nine Principles, Communicate at All Levels, falls under leadership development. Communication is a big part of the skill set leaders need in order to achieve results. Why? Because communication connects the dots for people- it ties all other principles together.
When leaders build their communication skills, employees are aware of the organization’s commitment to excellence. Communication also gives employees the chance for their voices to be heard. They know what’s being measured. They know the standards that create the culture. They know they have effective leaders, systems that work, and the resources needed to do the job. As they better understanding what’s going on and their role in the organization, employees take ownership of their own performance. Finally, they clearly see how behaviors connect to the values and goals of the organization.
Excerpt from: Maximize Performance