Critical Communication in Times of Crisis

Can you imagine combining the first day back to school during a pandemic with a raging wildfire threatening students, employees, and the entire community? This is exactly what Estacada School District experienced in September of 2020. As district leaders switched to a crisis response model, people found new and innovative ways to stay connected, make decisions quickly, and cascade information to community members. Listen as Superintendent Ryan Carpenter shares the most important communication tactic in times of crisis.

This episode addresses questions, such as:

  • What role do emotions play in decision-making?
  • How can leaders communicate to keep those they serve informed while displaced?
  • Why is listening to people even more important during a crisis?

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